Web Surveys for Professional Market Researchers
 Complete SurveyWriter 3.0 Feature List

For your convenience, the feature list is divided into the following categories:

User Interface

  • Completely new interface with easier-to-use screens and functions.
  • Insert, delete, reorder and rename questions.
  • Customized forms for each question type.
  • Help functions with index and search capabilities.
  • Copy questions from a personalized library, other projects, or within the same project.

Customize the look and feel of your survey

  • Accepts all question types: text, multiple response, single response, numeric, percentage and display only.
  • All types of response controls are available: radio box, text box, check box, single and multiple select lists, question grids, numeric boxes.
  • Allows multiple questions on a single page. Put as few or as many questions on a page as your survey needs.
  • Integrate image and sound files directly into the questionnaire.
  • Choose text style and sizes for headers, footers, question text, and response choices.
  • Precisely position and design your question grid layout.
  • Add your own HTML tags to get the exact look you want.
    Customize the Introduction, Closing, Terminate and Protected pages.
  • Add optional Survey Progress Meter so your respondents can identify where they are in the survey.
  • Add optional default project header and footer that appears on each question page (great to use for your or your client's logo).

Questionnaire Features

  • Randomize the display of the response choices for each respondent.
  • Randomize the display of questions for each respondent.
  • Standard and drill down (3-dimensional) question grids.
  • Filter or skip individual questions.
  • Filter or skip entire survey sections.
  • Allows for multiple filter or skip logic for each question.
  • Option to require a response.
  • Data validation of numeric, ranking and percentage questions.
  • Special formats for ranking type questions.
  • Special formats percentage and chip allocations type questions.
  • Option for multiple "other" text boxes.
  • Anchor certain responses to the bottom of a response list.

Advanced Survey Design Features

  • Regressive response piping. Have a respondent choose from a list and then the next question will automatically display the choice(s) that were not selected. Great for determining least product preferences.
  • Progressive response piping. Have a respondent choose from a list and then the next question will automatically display the choice(s) that were selected. Great for determining first, second a third favorite choices.
  • Question branching. Have a respondent select from a list. Build one set of questions and SurveyWriter will automatically ask the set of questions for each item selected from the list. It will even insert the item name directly into the question text!
  • Push technology. Take data from your corporate, customer or panel data bases and "push" it into the survey. Use this data to ask questions that are customized for each respondents. You can even add in Census data or other market data. This is a great way to leverage your customer data bases for your marketing research studies!
  • Pull technology. Take some or all of the survey results and "pull" the back into your corporate, customer or panel data bases. Use this "pull" technique to move your respondent on to another survey or to automatically update and segment your data bases.

Survey Administration Functions

  • Instant top line reports.
  • Instant cross-tab results.
  • Manage and administer multiple projects simultaneously.
  • The highest level of survey and data security.
  • Client Access Area. Give your clients their own passwords to allow them limited access to your survey results. You can also let them test and demo your surveys.
  • Quota and terminate controls. Conserve your sample by using customized quota and termination controls.
  • Complete control over your survey's URL. Create your own survey URL, rename it or delete it at any time.
  • Create a customized message when your survey project is finished. When you are ready to remove the survey from the web you can have the survey URL link to a customized message informing the respondent that the survey is no longer available.
  • New security features and password functions to prevent unauthorized access to your survey.
  • Print a paper version of your survey.
  • Download your data file at any time, in any format.
  • Download or print a complete record layout for your survey data.
  • You can seamlessly link your SurveyWriter.com survey from your own Web site. No one will ever know that you are not hosting the survey.
  • Or your respondents can take the survey directly from the SurveyWriter.com Web site.