IN THIS ISSUE:

"All-Your-Can Eat" Subscription Rate for Advanced Reporting
We know many of you are still sending out your crosstab work to third-party vendors. If this is the case, consider using SurveyWriter’s Advanced Reporting package, which features a custom crosstab program. more

SurveyWriter to offer Chicago Training Seminar
Because of repeated requests, SurveyWriter plans to offer a 1½ -day training seminar in Chicago, IL, in the 4^th quarter of this year. more

Support Shorts 
Boolean formula question used to emulate "not equal to" statement in quota control
Build Exit URL filters using keywords
Basic Calculation Formula Question used to set maximum acceptable numeric answer
Past issues of newsletter now online  more

"All-Your-Can Eat" Subscription Rate for Advanced Reporting

We know many of you are still sending out your crosstab work to 3^rd-party vendors. If this is the case, consider using SurveyWriter’s Advanced Reporting package, which features a custom crosstab program.

Previously, access to this service was only available for $300 per project. This is still the price for individual surveys. SurveyWriter now offers an “all-you-can-eat” one-year subscription to use this program for $5000. As you know, you can spend this amount of money on just a couple of projects you send out.

Custom Crosstabs, Real-time Results

SurveyWriter's custom crosstab program is a powerful tool that rivals the best of the off-the-shelf crosstab packages. With SurveyWriter's Custom Crosstabs, you can:

• Display the data percentages by total or total answering.
• Show different types of statistics, including mean, standard deviation, standard error, t-tests, z-tests.
• Select decimal precision (how many decimal places to show in the results).
• Select "rows" or questions for which to show results.
• Select columns on which to run significance tests (t-tests, z-tests).
• Select significance level for t-tests and z-tests (99.9, 99, 95, 90).
• Use Filter wizards to further narrow the data presented on the report.

Additionally, you get such features, as:

• Ability to do post-survey data manipulation such a calculations, build additional data fields, merge questions and answers.
• Ability to create Email Alert reports. These reports can be sent automatically to a list of up to 20 recipients. The reports are sent when a "Trigger" is fired. This "Trigger" can be at the request of the respondent or when a question or series of questions are answered in a certain way. The reports can contain information about the respondent's answer to the survey questions.
• Allow access to a "Client Access" area of SurveyWriter. This area allows restricted access to the survey application, such as testing the survey, topline reports and the ability to download a "paper" version of the survey (to be used for review of the survey).

Contact SurveyWriter at 773-281-8490 or email info@surveywriter.com to see if Advanced Reporting is right for your business or if you would like to schedule a demo or tutorial.

SurveyWriter to offer Chicago Training Seminar

Because of repeated requests, SurveyWriter plans to offer a 1½ -day training session in Chicago, IL, in the 4th quarter of this year. These training sessions would present detailed information on using SurveyWriter including such items as: Using Formula Questions, Report Writing,  Running Crosstabs, Filtering, Quotas, and many additional topics of interest to our users.

Training sessions would be led by Joel Friedman. Before coming to SurveyWriter, Joel was a partner at Communications Workshop, Inc., a full-service marketing research company located in Chicago. After selling the company to Conway/Milliken & Associates in 1996, Joel served as their Vice President of Internet Services from 1996 through 1998. Joel has 24 years experience in the combined fields of market research and software automation.

Many of you have already communicated with Joel over the phone or through email. These training sessions would provide the ideal setting for you to ask specific questions about your business, pick Joel’s brain for advice about conducting research over the Internet, and get an idea about what the future holds for SurveyWriter.

These sessions would also provide an excellent way for you to communicate the kinds of enhancements that would most benefit your company and improve your ability to sell online research services. 

When you are away from training, shop on the Magnificent Mile, stroll down Navy Pier, and dine at Charlie Trotters -- Chicago is a world-class city that offers anything you need to turn your time here into a memorable event.

If this is something you would be interested in, please click on the following link, and complete a short (three-question) survey. We will use the survey results to plan these sessions.

SurveyWriter Training Seminar Interest Survey

Support Shorts 

Boolean formula question used to emulate "not equal to" statement in quota control  

When setting up Quota Controls, you cannot use a statement such Q7 ! 6 (! is the symbol for not equal to) because this statement will be evaluated as true after the respondent answers the first question. As a result, a respondent may be terminated accidentally, before that person ever advances to the question for which you originally set up the quota. 

To this end, SurveyWriter provides a Boolean Value formula question that enables you to emulate a "not equal to" statement. A Boolean Value formula generates either a 1 or a 0 value. When you enter a value for this formula question, the statement evaluates to either to True, a value of 1, or False, a value of 0.

The following example creates a multiple selection check box that has five values. Next, a formula question is created to evaluate whether a specific answer option is selected. A quota statement is added to screen out all respondents who did not select the desired answer option in the multiple selection check box question. For the purpose of this example, respondents must select option 3 to continue.

 Create Parent Question

1. Click Questions>New.
2. Enter a Question ID for this question, for example, Q1.
3. Click Select a Question Type>Standard Question>Multiple Selection Check Boxes from the Question menu.
4. Create your question text and answer options using Set Question Text and Set Answer Options. Click Add Codes Ascending to assign values to the response options.
5. Save this question.

Create Boolean Value Formula Question

1. Click Questions>New.
2. Enter a Question ID for this question, for example, F1.
3. Select Select a Question Type>Formula Question>Add a Formula Type Question>Boolean Value from the Question menu.
4. Click Build Filter.
5. Click the ID of the parent question, Q1, for example.
6. Click = as your comparison operator.
7. At the bottom of the Filter Wizard, all the possible responses for this question are displayed. Click 3. If a respondent selects option 3 for Q1, this formula will evaluate to true and generate a 1. If the person does not select 3, the formula will generate a 0.
8. Click Save.

9. Save the question.

Build Quota Control

The example creates a quota control based on the formula question you just created. In the quota control, if the formula question equals 0, meaning the respondent did not select 3 in the original question, the respondent is terminated. 

1. Select the Project Administration menu. 

2. Click Build Quota Controls.

3. Enter an ID for the quota, for example Q1. The ID can be up to 10 characters. It has no effect on the quota itself.

4. Create a filter statement for your quota control. Enter F1 = 0 as your filter statement. 

5. Enter 0 in the Quota Limit field to have a terminate if the respondent does not select option 3 in Q1.
   

Build Exit URLS using keywords

Exit URLS are used to send respondents to another web site after they have completed the survey. As part of the Exit URL program, you can set up filters to determine which respondents are sent to which web sites, based on their answers to specific questions. 

If you want to send whole groups of respondents, such as Completes, Terminates, and Overquotas, to a specific URL, you can replace the Exit URL Filter with keywords as shown in the following example.

Instead of having to set up a multiple filters for clients who terminate on different questions, this feature provides an easy shortcut to send all terminates or all overquotas to the same URL when they have qualified through the Build Quota program. 

Basic Calculation Formula Question Used to Set Maximum Acceptable Numeric Answer

The following example creates a numeric text question that asks for the year of the respondent's birth. Next, a formula question is created to subtract that value from the current year. A follow-up question asks for the number years the respondent has taken a specific medicine. The maximum numeric answer is piped in from the formula question. 

Create Parent Question

1. Click Questions>New.
2. Enter a Question ID for this question, for example, Q1.
3. Click Select a Question Type>Standard Question>Numeric Text Box from the Question menu.
4. Create your question text using Set Question Text. 
5. Save this question.

Create Basic Calculation Formula Question

1. Click Questions>New.
2. Enter a Question ID for this question, for example, FDOB.
3. Select Select a Question Type>Formula Question>Add a Formula Type Question>Basic Calculation from the Question menu.
4. Enter 2004 - |DOB| as the value for the formula question. This question takes the number entered for the age of the respondent, 1963, for example, and subtracts it from the current year. The answer to this formula question in this example is 41. 

Note: DOB is the ID of the question from which we are taking the respondents age. 

5. Click Save.

6. Save the question.

Create Follow-Up Numeric Text Box Question

The example below asks a follow-up numeric text box question. The maximum numeric answer is determined by the formula question created in the previous section.

1. Click Questions>New.
2. Enter a Question ID for this question, for example, Q2.
3. Click Select A Question Type>Standard Question>Numeric Text Box from the Question menu.
4. On the Question Options screen, click Set Minimum and Maximum Numeric Answer. Enter 0 for your Minimum Numeric Answer.
5. Click IQ to insert the formula question (FDOB) you created in the previous section in the Maximum Numeric Answer field.  SurveyWriter will allow the respondent to enter a number with the range created here. 
6. Save your question options.
7. Create your question text using Set Question Text.
8. Save your question.

Past issues of the SurveyWriter newsletter are now online

A list and summary of previous SurveyWriter newsletters are now available at the following link:

http://www.surveywriter.com/site/pastissues/pastissues.html 

From this page, you can review all past SurveyWriter newsletters, which include a great variety of application tips, best online market research practices, recent enhancements, and previews of upcoming releases.

You are receiving this newsletter because you either are a client of SurveyWriter or registered at the SurveyWriter.com, Web site.

Thank you for your continued support of SurveyWriter. If you have any topics that you would like see addressed in future editions, please email me.

Sincerely,


Vice President, Business Development
773-281-8490 / prv@surveywriter.com